As the job market evolves, and online job seeking becomes the prime method for job seekers to find openings. Coupled with an increasing rate at which people change their workplace, someone in need of a job has to be efficient when searching, or risk getting lost in a sea of job descriptions. Here are some methods you can use to refine your job seeking and land the best job you can.
Most job openings aren’t even available online. To prove that, check your company’s internal openings newsletter and check their presence on job advertising websites. You will notice quite the discrepancy, as far as two-thirds of the jobs being posted exclusively in the newsletter. That is why it is a very good idea to make acquaintances with people working for a company you are interested in or keep in touch with former colleagues who leave for another company.
Networking can be done both in person and online, so you don’t need to trick security guards in order to meet people. Social networks, like Facebook, Twitter, and LinkedIn, can be awesome tools for making new connections in another company, LinkedIn being the easiest to use for this purpose. Build a strong, eye-catching profile and connect with a few people there. You may even get a pleasant surprise and get contacted before you make your move.
No, I’m not referring to a psychiatrist. In the world of job descriptions, cover letters, and resumes, a professional resume writer can really give you the edge that you need.
A resume can really make the difference between getting the job or not, since it’s your ticket into the interview phase. That is why there are so many websites and companies out there, offering professional help to building a resume. If you know you’re not the best at writing a resume, enlisting one such company is a good idea and shouldn’t make you feel bad, or like you’re cheating.
Not everyone has the presentation skills and salesmanship to make themselves look wow. Your skills and abilities are there and no one can take them away, and you definitely don’t need to mislead your potential employer by adding more than you can actually do. But the way these abilities are presented to an employer can make a world of difference.
Google Alerts is an extremely useful tool when you start applying to jobs. If you create one with your name, you will be notified every time Google finds it through search. You can choose how often to be notified, and you can specify the media (blogs, news, web, video, etc.) your alert covers. Remember to add quotation marks around your name, otherwise you will receive a notification every time someone searches for either your first, or your last name.
Most recruiters use this tool to evaluate candidates, according to the authors of Hiring Greatness, David Perry and Mark Haluska. It automatically gathers information about you from the various other websites you have a profile on and creates a profile for you. You likely have a profile right now, even if this is the first time you hear about it.
The best part here, though, is that you can claim your profile off the website and make it look exactly like you want it to be. It’s an easy process and does not require you to submit any complicated forms or legal documents. Just go on their website and create an account.
If you feel up to it and really want to grab the attention of a potential employer, you could go off the beaten path and use some outlandish ideas for your job seeking ultimate results. A social media campaign, where you promote yourself on social websites and through personal websites and blogs, will show interest and dedication, as well as, if the job you are aiming for is related to marketing and social media itself, a sample of what you can do.
You can also go for a unique cover letter, containing graphics and more familiar writing, or a digital infographic about yourself. Never add graphics into your resume, though. Resumes are usually triaged by recruitment software before they are read by a real person, and that software looks for keywords in the text, ignoring any graphics or fancy fonts you may have used.
Hopefully, these tools will help you become ultra-efficient in job seeking and promoting yourself and land you the job you’ve always wanted.
Amanda Wilks is a Boston University graduate and a Contributing Editor at Job Application Center. She has a great interest in everything related to job-seeking, career-building, and entrepreneurship and loves helping people reach their true potential.